With the rise of the internet, there are now more people making money online from home than ever before. In recent years, we have seen people make a living offering various different services remotely whether it is setting up a website, doing simple voice-overs, and many more. However, there aren’t many websites that can compete with the meteoric rise of YouTube.
When it was first introduced, YouTube was a site where people could upload videos of themselves skiing or even just of a cat doing something funny. Over time, this has evolved and people are now using it to make some good money fast or even as a career.
Most commonly, this is people making videos for huge audiences and making money from ad revenues but there is a much larger opportunity here. For this reason, we have compiled this YouTube guide for you.
First, we will go through the standard route of making videos and the processes involved but we will also be discussing various other methods of making money too.
Making Money on YouTube [from the Comfort of Your Own Home]
Creating a Channel
Perhaps both the easiest and the hardest way to make money on YouTube is to create an account and turn on AdSense. If you have a Google account already, you will be able to use this address to create your own channel where you can upload whatever videos you wish. As mentioned, this is an easy method because all you need to do is click a few buttons, upload a video, and then earn money from the ads placed on said video.
However, it is also the hardest because the market is now somewhat saturated. With many people realizing the opportunities that YouTube has to offer, thousands and thousands of people are making videos trying to grab the attention of the viewers.
In terms of the videos themselves, there is no magic formula that will guarantee viewers because there are many people that have come out of the blue to become a staple within the YouTube community; most commonly, people like to post singing videos, family time, simple vlogs, tips videos, and even gaming.
Since there are many people attempting the same thing as you, the quality of the video is of utmost importance both in terms of video quality and being interesting for the viewer. Perhaps most importantly, you need to choose a topic that you will enjoy making videos about because this will allow you to have fun and the passion will shine through.
Once you have made your video of choice, you will need to upload it and ensure that it utilizes Search Enginge Optimization (SEO) as this will draw people towards your video and your page. Depending on the size of the file, the uploading process can take anywhere from a few seconds to a couple of hours. While uploading, you have a chance to fill out all the required information and this includes a catchy title, a description, and various tags that will link the video to certain topics. Since YouTube is the second biggest search engine on the internet, SEO will instantly put you above other people that do not utilize this tactic.
Not only does this allow you to make some money on YouTube, but the video can point your audience back to your website. Your website traffic can then be monetized, creating even more money making opportunities.
Once your video is live, it will earn revenue based on the amount of views it receives. On your videos, ads will be displayed by the side and at the beginning of the video itself and clicks on these adverts will work in your favor. Ultimately, you will need viewers to be active on your videos and you need them to watch until the end. If they do this, you will receive a good ‘cent per view’ ratio which will maximize your earnings.
Nowadays, uploading a video and hoping for the best just isn’t enough. Instead, people like to connect to the uploader which means that you should also be active on social media. If viewers don’t have a chance to get closer to you or your product, they will click away and find someone who they can do this with.
Also, make sure that you communicate with your viewers which means keeping them updated and replying to their comments. As you upload videos regularly, you will soon build a subscriber base and they will hopefully like your videos and provide support. As momentum grows, you need to keep this going by uploading, marketing, and constantly repeating this process.
Website or Blog
As we have said, there are now more ways to make money with YouTube so we will now take you through other methods that could prove useful. If you currently have a website or blog that is suffering due to those pesky Google Hummingbird, Penguin, and Panda updates, YouTube could be the solution to rebuild your following and even increase it. In your videos, you can use SEO and advertise your website both in the video and in the first line of the description. When somebody clicks on your video, a certain percentage of these will click-through just like other marketing techniques.
Following on from the previous point, you will also be able to advertise any products you have or even develop a product especially. After creating an eBook, app, music, or even art, videos on YouTube will draw people to your site or blog. As long as there is a link in the description and perhaps even an annotation on the screen, people will be directed to your product offering. If you want to make things easier for anyone interested, you can add it to the shopping cart so it is all ready to be ordered by whomever clicks on the link.
In the last couple of years especially, affiliate marketing has become huge, so this method will be combining two of the most popular methods available. Essentially, affiliate marketing means that you will be advertising other people’s products to then take a commission when somebody purchases through your specific link. Nowadays, some massive websites partake in this exercise including eBay and Amazon so take a look at what is available.
Remember, when choosing a company and product to represent, this will reflect on you so you need to choose a company you trust. If the product isn’t that good, you will lose all credibility and nobody will listen to you in the future.
Ultimately though, these two ideas go hand in hand because there are various videos that you can make. To start, you can make a general review of the product before, then going on to provide tips for the viewers in how to use the product. If you buy or are offered a couple of samples by the company, you could even run a competition, as this is bound to attract viewers because everybody loves to win something for free. When people click on your link and buy the product, you will receive a percentage of this sale in commission.
Web TV Series
If you are creative and fancy a career in TV or perhaps just prefer this idea to putting yourself out there as a ‘personality’, you could create your own web series and take money from advertisement. If you gain recognition from YouTube, you could even charge for particular episodes or full series if you happen to make it past the first. With this option, you will need to be aware that YouTube will set a limit of 15 minutes at first so this will need to be removed if you want longer episodes.
If you run a company, you can test all of your ideas on your channel as market research so you don’t have to spend time and money developing a product that won’t sell. With a simple video, you could receive dozens, hundreds, or even thousands of opinions which could help you to create a product that your market has been crying out for. As long as you promise to trust the viewers’ opinions from the very beginning, you can become a success.
So there we have it, some superb ways to make money on YouTube. If you do choose to go for the first method we discussed by making videos and earning money through AdSense, you need to be aware that there are over one hundred hours of video uploaded to the site every single minute so your content will need to be very good.However, consistent high-quality videos will still get you noticed as long as you are accessible to the viewer.
After a while, you can then sign up to the YouTube Partner Program and things could snowball from here. For example, the most famous ‘YouTubers’ have now moved well beyond the site itself into makeup, books, podcasts, apps, TV shows, movies, merchandise, live shows, and a whole lot more.
Ultimately, YouTube is now a huge platform so it could be your time to utilize a skill or build a brand. As long as you get the basics right and take these tips on board, success could be just around the corner!